Fisher Developments had been established in Mildura for 6 years. The client is a good, honest property developer who delivers exceptional quality and value to the community.
Unfortunately, their plain website didn’t reflect professionalism and wasn’t helping him grow his business.
The new website needed to have a wow factor and allow visitors to easily find information and updates about projects.
Main Goals
Attract Commercial Investors
The business objectives include increasing quality commercial clientele.
Showcase projects
The website needed to show the community updates on development projects.
Solution
Whisk Creative completed a marketing consultation with Fisher Developments to understand and clarify the story of Fisher Developments.
The Fishers brand has a grounded reputation for operational excellence and community spirit. This reputation was established in their prior retail businesses but needed to transpire in the messaging of their current business as a property developer. The value proposition “invested in community possibilities” was crafted to communicate this point of difference in a way that connects on an emotional level.
A clean, minimal design is used throughout the website, so that users can easily absorb the information while they are being wowed by an impressive portfolio. The website UX takes users on a journey through the story of Fisher Development and their projects and users can easily make an enquiry to learn more.
Results
The client is extremely happy with the website and the professional front it has created for the business. Website users are impressed with the clean, easy to use interface.
Most importantly, the client and Whisk has created a positive working relationship and look forward to working on more projects together.
“I have enjoyed working with Whisk.
It has been a productive and good value..”
Alan Fisher CEO Fisher Developments
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