Whisk Creative

Phone: 0417 146 986

About Whisk Creative Marketing

Whisk Creative was incepted in 2022 to meet the needs of forward-thinking entrepreneurs who are busy running their success stories and require capable leadership to consult on and/or manage their marketing endeavours.

 

 

We build meaningful relationships with our clients and only work for people that aspire to do good in this world. And that’s what drives our hunger for results – helping people realise their vision by connecting them with marketing modules that give value to their customers and communities.

 

 

Like a whisk takes ingredients and combines them to create more substance, Whisk Creative gathers marketing resources and brings them together to create an abundant flow of quality leads & customers. 

Our Founders

Krystal Torney - Branding & marketing strategist.

Growing up surrounded by family businesses, marketing was second nature to Krystal. After graduating with a bachelor degree in Graphic Design in 2007, Krystal began her career designing marketing material for a horticultural company in Melbourne called Macbird Floraprint and later a graphic designer / photographer for Zart Art.


In 2010 she returned to her family home in Mildura and began a Bachelor of Business (marketing communications). At the same time she became a consultant/account manager for Sunnyland Press, a local printing company. Here she worked with clients to identify their needs and develop print based marketing solutions. She finished up at Sunnyland in 2017 to take maternity leave.


In 2011 Krystal also became the Marketing officer at Walder Real Estate and Resolution Finance. Here she recreated a new brand for the companies and facilitated a journey that repositioned them in a way that generated much successes. She finished up in 2015 to put more attention on Sunnyland Press and her growing family.


In 2019 Krystal became passionate about the power of stories to connect and engage. A job came up as a photojournalist at the Sunraysia Daily so she grabbed the opportunity and captured the stories of Sunraysia through the lens. She continued in this role as a freelancer until October 2021 and appreciated the adventures that were had as she learned about a range of issues affecting the Sunraysia region.


January 2020 Krystal became the Marketing Co-ordinator for a local digital marketing company. Here she learnt the ins and outs of digital marketing while the world went into Covid mayhem. In 2022 Krystal founded Whisk Creative after she identified a need for marketing management that achieves long term business growth. A service for people who are busy running a successful business and need someone trustworthy to take care of all their marketing requirements.  Krystal enjoys selecting people to work with that are inspiring and creating positive change for the world. 

Jason Torney - Project manager, SEO guy and quality assurance officer

Jason is a natural leader and motivator, with strong communication skills and can influence and motivate stakeholders at all levels while displaying flexibility and adaptability to working across various projects simultaneously. He is available to manage projects of all sizes and has a wealth of experience in land administration, mining, education & training, community engagement & solar / natural resources. 

 

His background includes 16 years as a school principal.  His experience as a school leader demonstrated an ability to undertake managerial and operational tasks as well as being able to facilitate and build effective working relationships between all stakeholders, manage finances and facilities, plan and analyse strategically and provide high-quality reports, media releases and event briefs. After his school principal role, Jason had became the occupational health & safety/site administration officer for Garraway Group.

 

For the past 5 years, Jason has been employed by DELWP. Jason has been assigned two separate specialised roles in his time at DELWP. The first is a Program Officer role tasked with delivering the Committees of Management Reform Program. This program aims to strengthen Victoria’s committee of management model to optimise the public value of Crown land reserves in partnership with the community. This customer-focused role has further enhanced his collaboration skills within a team environment, enabled him to build community engagement skills and provided a working environment to develop his project management and implementation skills.

 

 

In 2021, Jason took on another hat as the Loddon Mallee project coordinator for the Solar on Public Buildings Program. The Solar on Public Buildings Coordinator position is a project management role and has provided Jason with first-hand experience in helping DELWP and communities realise their renewable energy goals. In coordinating this project, he has dealt with internal and external bodies and specifically has had to engage with several private contractors. 

 

Jason is a talented content writer and his years as a school principal make him very swift with a red pen when it comes to editing and quality control. He also takes care of the Search Engine Optimisation for Whisk Creative Clients. 

Located in Mildura, Victoria, Whisk Creative is an agile branding & marketing agency on a mission to demystify marketing strategies and  connect SME’s with marketing tools that work in synergy to create extraordinary outcomes.

 

The power of marketing is building holistic connections that go far beyond selling. We guide you developing and excecuting marketing modules that work in concert to connect and give value to your audience.

 

We do this through storytelling. Every business has a story to be told and sharing this story is the key to building connections with customers and the community alike. Whisk Creative will unearth the story that is at the heart of a business and communicate it to facilitate your journey towards a sustainable future.